Welcome! S. Williston Sales Company is a Manufacturers’ Representative agency in the HVAC/R industry, dedicated to providing the next generation of sales, service and support to wholesale distributors in New England and upstate New York. We are built upon a generation of respected representation for wholesale distribution product and sales management.

S. Williston Sales follows a top-to-bottom approach to ensure product pull-through and resolve contractor questions. Through our experience we know how to drive business through the distribution channel; from corporate and branch centers, to the dealers and end users. We have found that promotion, training and sales through distributor shows, counter days and marketing plans are only a part of what it takes to expand business. We understand that in order to be successful, the manufacturer and representative relationships depend on open communication and teamwork.

Our process of doing business utilizes a selling approach that has built trusted relationships between our company and the manufacturers we represent. Distributors have come to rely on us as a valued resource because we navigate through the process of doing business with the manufacturer to solve problems by coming up with innovative and cost effective solutions. Training seminars, joint sales calls and expositions are all used by us to support the selling process. With our vast experience, product service and technical knowledge, our customers enjoy a high degree of comfort in the level of services we provide.

Please feel free to contact us if you have any questions!

President